{"id":179324,"date":"2025-02-12T12:22:22","date_gmt":"2025-02-12T11:22:22","guid":{"rendered":"https:\/\/llyc.global\/ideas\/aplicaciones-practicas-de-la-ia-en-la-comunicacion-financiera\/"},"modified":"2025-02-20T17:46:29","modified_gmt":"2025-02-20T16:46:29","slug":"aplicacoes-praticas-da-ia-na-comunicacao-financeira","status":"publish","type":"post","link":"https:\/\/llyc.global\/pt-br\/ideas\/aplicacoes-praticas-da-ia-na-comunicacao-financeira\/","title":{"rendered":"Aplica\u00e7\u00f5es pr\u00e1ticas da IA na comunica\u00e7\u00e3o financeira"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.25.1&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">A intelig\u00eancia artificial est\u00e1 revolucionando a comunica\u00e7\u00e3o com os investidores, permitindo n\u00edveis de personaliza\u00e7\u00e3o sem precedentes e trazendo novos desafios \u00e9ticos.\u00a0 Neste v\u00eddeo,<strong>Zack Mukewa, U.S. Managing Director &amp; Head of Capital Markets<\/strong> responde a duas perguntas-chave:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Como a IA facilita a personaliza\u00e7\u00e3o na comunica\u00e7\u00e3o financeira?<\/span><\/li>\n<li>Que considera\u00e7\u00f5es \u00e9ticas devem ser levadas em conta ao adotar estas solu\u00e7\u00f5es?<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"Aplicaciones pr\u00e1cticas de la IA en la comunicaci\u00f3n financiera\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/1W5YIPyt3KQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A intelig\u00eancia artificial est\u00e1 revolucionando a&#8230;<\/p>\n","protected":false},"author":22,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"<p>La innovaci\u00f3n tecnol\u00f3gica est\u00e1 transformando la relaci\u00f3n entre las empresas y sus inversores, pero \u00bfc\u00f3mo impacta realmente en la confianza y en la autenticidad de la comunicaci\u00f3n?<\/p><p>En este video, Carmen L\u00f3pez-Suevos, Consejera y Senior Advisor de LLYC, <strong>responde a dos preguntas clave:<\/strong><\/p><ul><li>\u00bfQu\u00e9 papel juega la innovaci\u00f3n tecnol\u00f3gica en fortalecer la confianza con los inversores?<\/li><li>\u00bfC\u00f3mo pueden las empresas equilibrar el uso de tecnolog\u00eda con una comunicaci\u00f3n aut\u00e9ntica y humana?<\/li><\/ul>","_et_gb_content_width":"","footnotes":""},"categories":[134,135,87,88],"class_list":{"0":"post-179324","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-corporate-affairs","8":"category-ideas"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v24.7) - 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