{"id":59376,"date":"2016-03-03T00:00:00","date_gmt":"2016-03-02T23:00:00","guid":{"rendered":"https:\/\/llyc.global\/2016\/03\/03\/integridad-y-reputacion\/"},"modified":"2016-03-03T00:00:00","modified_gmt":"2016-03-02T23:00:00","slug":"integridad-y-reputacion","status":"publish","type":"post","link":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/","title":{"rendered":"Integridad y reputaci\u00f3n"},"content":{"rendered":"<p><em>Desenvolvendo Ideias<\/em> apresentar\u00e1 nas pr\u00f3ximas semanas na Espanha, Portugal e nos pa\u00edses da Am\u00e9rica Latina em que a empresa tem presen\u00e7a, o livro\u00a0<strong><em>Integridad y Reputaci\u00f3n<\/em><\/strong>, o quinto de uma cole\u00e7\u00e3o de publica\u00e7\u00f5es que, este ano, aborda as dimens\u00f5es da integridade no entorno organizacional com rela\u00e7\u00e3o \u00e0 reputa\u00e7\u00e3o e que, em suas edi\u00e7\u00f5es anteriores, focou\u00a0 resultados, cidadania, lideran\u00e7a e inova\u00e7\u00e3o.<\/p>\n<p>Este livro, que cont\u00e9m uma compila\u00e7\u00e3o das melhores publica\u00e7\u00f5es de 2015, \u00e9 uma obra coletiva apresentada por Jos\u00e9 Antonio Zarzalejos, membro do Conselho Assessor da nossa empresa, e ex-diretor dos jornais <em>ABC<\/em> e <em>El Correo<\/em>. Para fazer o pr\u00f3logo, tivemos a honra de contar com \u00c1ngel Alloza, CEO e secret\u00e1rio-geral de Corporate Excelence-Center for Reputation Leadership. Al\u00e9m disso, Andrea Bonime-Blanc, fundadora e CEO do GEC Risk Advisory, encerra o livro com um ep\u00edlogo que apresenta a sua teoria sobre o desenvolvimento do risco de reputa\u00e7\u00e3o e os diferentes tipos de riscos existentes que afetam as empresas.<\/p>\n<p>Atrav\u00e9s das contribui\u00e7\u00f5es de diversos autores, <strong><em>Integridad y Reputaci\u00f3n<\/em><\/strong> aborda assuntos como pol\u00edtica e economia, ativismo corporativo, economia colaborativa, lit\u00edgios e risco de reputa\u00e7\u00e3o, transforma\u00e7\u00e3o digital, desenvolvimento, meio ambiente e cultura e a revolu\u00e7\u00e3o do <em>branded entertainment<\/em>, entre outros.<\/p>\n<p>Em definitiva, este livro materializa o esfor\u00e7o do Centro de Lideran\u00e7a atrav\u00e9s do Conhecimento da empresa em continuar com o trabalho de estudar e aprofundar temas primordiais para os decisores dos \u00e2mbitos empresariais, pol\u00edticos, econ\u00f4micos e sociais.<\/p>\n<p>Espero que seja do interesse de voc\u00eas.<\/p>\n<p><strong><a href=\"https:\/\/twitter.com\/jallorente?lang=es\">Jos\u00e9 Antonio Llorente<\/a>,\u00a0<\/strong><strong>S\u00f3cio-Fundador e presidente<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Desenvolvendo Ideias apresentar\u00e1 nas pr\u00f3ximas semanas na Espanha, Portugal e nos pa\u00edses da Am\u00e9rica Latina em que a empresa tem presen\u00e7a, o livro\u00a0Integridad y Reputaci\u00f3n, o quinto de uma cole\u00e7\u00e3o de publica\u00e7\u00f5es que, este ano, aborda as dimens\u00f5es da integridade no entorno organizacional com rela\u00e7\u00e3o \u00e0 reputa\u00e7\u00e3o e que, em suas edi\u00e7\u00f5es anteriores, focou\u00a0 resultados, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":59377,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[87],"class_list":["post-59376","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ideas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Integridad y reputaci\u00f3n - LLYC<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Integridad y reputaci\u00f3n\" \/>\n<meta property=\"og:description\" content=\"Desenvolvendo Ideias apresentar\u00e1 nas pr\u00f3ximas semanas na Espanha, Portugal e nos pa\u00edses da Am\u00e9rica Latina em que a empresa tem presen\u00e7a, o livro\u00a0Integridad y Reputaci\u00f3n, o quinto de uma cole\u00e7\u00e3o de publica\u00e7\u00f5es que, este ano, aborda as dimens\u00f5es da integridade no entorno organizacional com rela\u00e7\u00e3o \u00e0 reputa\u00e7\u00e3o e que, em suas edi\u00e7\u00f5es anteriores, focou\u00a0 resultados, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/\" \/>\n<meta property=\"og:site_name\" content=\"LLYC\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/LLYC.Global\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-03-02T23:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/llyc.global\/wp-content\/uploads\/2023\/10\/portada-12.png\" \/>\n\t<meta property=\"og:image:width\" content=\"662\" \/>\n\t<meta property=\"og:image:height\" content=\"382\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"maguilar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@llorenteycuenca\" \/>\n<meta name=\"twitter:site\" content=\"@llorenteycuenca\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"maguilar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Integridad y reputaci\u00f3n - LLYC","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/","og_locale":"pt_BR","og_type":"article","og_title":"Integridad y reputaci\u00f3n","og_description":"Desenvolvendo Ideias apresentar\u00e1 nas pr\u00f3ximas semanas na Espanha, Portugal e nos pa\u00edses da Am\u00e9rica Latina em que a empresa tem presen\u00e7a, o livro\u00a0Integridad y Reputaci\u00f3n, o quinto de uma cole\u00e7\u00e3o de publica\u00e7\u00f5es que, este ano, aborda as dimens\u00f5es da integridade no entorno organizacional com rela\u00e7\u00e3o \u00e0 reputa\u00e7\u00e3o e que, em suas edi\u00e7\u00f5es anteriores, focou\u00a0 resultados, [&hellip;]","og_url":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/","og_site_name":"LLYC","article_publisher":"https:\/\/www.facebook.com\/LLYC.Global\/","article_published_time":"2016-03-02T23:00:00+00:00","og_image":[{"width":662,"height":382,"url":"https:\/\/llyc.global\/wp-content\/uploads\/2023\/10\/portada-12.png","type":"image\/png"}],"author":"maguilar","twitter_card":"summary_large_image","twitter_creator":"@llorenteycuenca","twitter_site":"@llorenteycuenca","twitter_misc":{"Written by":"maguilar","Est. reading time":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/#article","isPartOf":{"@id":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/"},"author":{"name":"maguilar","@id":"https:\/\/llyc.global\/pt-br\/#\/schema\/person\/8187160eba73b996b064cce622bd4541"},"headline":"Integridad y reputaci\u00f3n","datePublished":"2016-03-02T23:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/"},"wordCount":282,"image":{"@id":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/#primaryimage"},"thumbnailUrl":"https:\/\/llyc.global\/wp-content\/uploads\/2023\/10\/portada-12.png","articleSection":["Ideas"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/","url":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/","name":"Integridad y reputaci\u00f3n - LLYC","isPartOf":{"@id":"https:\/\/llyc.global\/pt-br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/#primaryimage"},"image":{"@id":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/#primaryimage"},"thumbnailUrl":"https:\/\/llyc.global\/wp-content\/uploads\/2023\/10\/portada-12.png","datePublished":"2016-03-02T23:00:00+00:00","author":{"@id":"https:\/\/llyc.global\/pt-br\/#\/schema\/person\/8187160eba73b996b064cce622bd4541"},"breadcrumb":{"@id":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/#primaryimage","url":"https:\/\/llyc.global\/wp-content\/uploads\/2023\/10\/portada-12.png","contentUrl":"https:\/\/llyc.global\/wp-content\/uploads\/2023\/10\/portada-12.png","width":662,"height":382},{"@type":"BreadcrumbList","@id":"https:\/\/llyc.global\/pt-br\/ideas\/integridad-y-reputacion\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/llyc.global\/pt-br\/"},{"@type":"ListItem","position":2,"name":"Integridad y reputaci\u00f3n"}]},{"@type":"WebSite","@id":"https:\/\/llyc.global\/pt-br\/#website","url":"https:\/\/llyc.global\/pt-br\/","name":"LLYC","description":"Consultoria de comunicaci\u00f3n marketing y asuntos p\u00fablicos","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/llyc.global\/pt-br\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/llyc.global\/pt-br\/#\/schema\/person\/8187160eba73b996b064cce622bd4541","name":"maguilar","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/c17aee51c61e7129ac618723df77e0c77e4f3b4e6467f5bb3f76cf740b3c2114?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c17aee51c61e7129ac618723df77e0c77e4f3b4e6467f5bb3f76cf740b3c2114?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c17aee51c61e7129ac618723df77e0c77e4f3b4e6467f5bb3f76cf740b3c2114?s=96&d=mm&r=g","caption":"maguilar"}}]}},"_links":{"self":[{"href":"https:\/\/llyc.global\/pt-br\/wp-json\/wp\/v2\/posts\/59376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/llyc.global\/pt-br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/llyc.global\/pt-br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/llyc.global\/pt-br\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/llyc.global\/pt-br\/wp-json\/wp\/v2\/comments?post=59376"}],"version-history":[{"count":0,"href":"https:\/\/llyc.global\/pt-br\/wp-json\/wp\/v2\/posts\/59376\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/llyc.global\/pt-br\/wp-json\/wp\/v2\/media\/59377"}],"wp:attachment":[{"href":"https:\/\/llyc.global\/pt-br\/wp-json\/wp\/v2\/media?parent=59376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/llyc.global\/pt-br\/wp-json\/wp\/v2\/categories?post=59376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}