{"id":107451,"date":"2024-02-08T08:04:53","date_gmt":"2024-02-08T07:04:53","guid":{"rendered":"https:\/\/llyc.global\/forecast-corporate-affairs-2024-activismo-corporativo-para-un-ano-retador\/"},"modified":"2025-03-27T17:49:20","modified_gmt":"2025-03-27T16:49:20","slug":"forecast-corporate-affairs-2024-ativismo-corporativo-para-um-ano-dificil","status":"publish","type":"post","link":"https:\/\/llyc.global\/pt-pt\/ideas\/forecast-corporate-affairs-2024-ativismo-corporativo-para-um-ano-dificil\/","title":{"rendered":"Forecast Corporate Affairs 2024: Ativismo corporativo para um ano dif\u00edcil"},"content":{"rendered":"<p><strong>2024 n\u00e3o ser\u00e1 apenas mais um ano para as empresas. <\/strong>J\u00e1 quase nenhum ano o \u00e9. Mas as preocupa\u00e7\u00f5es corporativas v\u00e3o girar em torno de uma quest\u00e3o que \u00e9 praticamente un\u00e2nime: a incerteza. A era das certezas desapareceu, a julgar pelas opini\u00f5es recolhidas pela LLYC atrav\u00e9s dos inqu\u00e9ritos aos executivos: o Flash Survey, dirigido a 91 CEO e a outros quadros superiores em Espanha e na Am\u00e9rica Latina a partir das nossas pr\u00f3prias bases de dados; e o Deep Survey, dirigido a 100 gestores s\u00e9nior de \u00e2mbito empresarial atrav\u00e9s de um painel online. Nada que os relat\u00f3rios de tend\u00eancias dos principais analistas mundiais n\u00e3o tenham assinalado. A Geopol\u00edtica, a Intelig\u00eancia Artificial e a Polariza\u00e7\u00e3o ter\u00e3o impacto no talento, nos clientes e nas quest\u00f5es sociais, exigindo orienta\u00e7\u00f5es empresariais resilientes e ativistas.<\/p>\n<ul>\n<li><strong>Tend\u00eancia 1<\/strong><br \/>\nA geopol\u00edtica convertida em alerta geoecon\u00f3mico.<\/li>\n<li><strong>Tend\u00eancia 2<\/strong><br \/>\nA intelig\u00eancia artificial (IA) estar\u00e1 presente em tudo.<\/li>\n<li><strong>Tend\u00eancia 3<\/strong><br \/>\nGerir a polariza\u00e7\u00e3o.<\/li>\n<li><strong>Tend\u00eancia 4<\/strong><br \/>\nO novo compromisso da \u00e1rea de Talento.<\/li>\n<li><strong>Tend\u00eancia 5<\/strong><br \/>\nEmpoderar o cliente.<\/li>\n<li><strong>Tend\u00eancia 6<\/strong><br \/>\nA urg\u00eancia clim\u00e1tica.<\/li>\n<li><strong>Tend\u00eancia 7<\/strong><br \/>\nResili\u00eancia para a sobreviv\u00eancia empresarial.<\/li>\n<li><strong>Tend\u00eancia 8<\/strong><br \/>\nO CEO ativista.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>2024 n\u00e3o ser\u00e1 apenas mais um ano para as empresas. J\u00e1 quase nenhum ano o \u00e9. Mas as preocupa\u00e7\u00f5es corporativas v\u00e3o girar em torno de uma quest\u00e3o que \u00e9 praticamente un\u00e2nime: a incerteza. A era das certezas desapareceu, a julgar pelas opini\u00f5es recolhidas pela LLYC atrav\u00e9s dos inqu\u00e9ritos aos executivos: o Flash Survey, dirigido a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[88],"class_list":["post-107451","post","type-post","status-publish","format-standard","hentry","category-ideas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v24.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Forecast Corporate Affairs 2024: Ativismo corporativo para um ano dif\u00edcil - LLYC<\/title>\n<meta name=\"description\" content=\"Em 2024, as empresas enfrentam desafios como a geopol\u00edtica, a IA e a polariza\u00e7\u00e3o, exigindo um ativismo corporativo resiliente. 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