A TAKEOVER BID FOR ABERTIS IN A HOSTILE ENVIRONMENT. DEFEND ATLANTIA’S POSITION IN THE JOINT VENTURE CREATED WITH ACS
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ClientAtlantia
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SectorInvesting and Financial Services
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ClientAtlantia
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SectorInvesting and Financial Services
Challenge.
A takeover bid in a hostile environment
Impact.
Generate traction for Atlantia’s takeover bid, and for its future project – positioning it as a winning option. Neutralize the opposition of certain institutions. Defend Atlantia’s position in the Joint Venture created with ACS.
Solution.
Neutralize the opposition of certain institutions.
