Hesperia’s digital renovation

Our challenge with Hesperia was to optimize the digital traveler experience and achieve competitive positioning in the digital landscape. To meet this challenge, we partnered with Hesperia in 2021, taking a holistic approach tailored to the digital ecosystem.

• Digital customer experience analysis, from initial search to post-stay.
• Post-migration SEO strategy.
• Online brand positio  ning combining paid and social media strategies.
• Booking and cost optimization through Performance Max Travel campaigns.