2024 Annual Report
Transformation, integration, and growth
This is what a year of transformation sounds like.
Tune in to eight episodes — narrated by voices generated with artificial intelligence — that capture everything we experienced, learned, and achieved as a company.
Hit play and don’t miss it.
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Integration and profitability during uncertain times
CWe delivered on our financial commitments:
⋅ €93.1M in operating income
⋅ €17.4M in recurring EBITDA
⋅ €9M in net profit
⋅ Since 2020, we’ve multiplied our total income by 2.6x and recurring EBITDA by 2.1x -
Innovation fostering change
We’re transforming our offering through innovation:
⋅ 34 projects
⋅ €2.5M invested (+95% vs. 2023)
⋅ Nearly €5M invested over the past five years -
The engine behind our transformation
Our commitment to talent is built around six pillars: challenge, teamwork, flexibility, diversity, engagement, and growth.
⋅ 1,300 experts in Marketing and Corporate Affairs
⋅ 15 nationalities
⋅ 62.2% are women, and 50.2% of leadership roles are held by women -
Creativity, agility and purpose to grow alongside our clients
We’ve evolved our business model to better serve the 750+ clients who trust us.
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Fundación José Antonio Llorente: transformation with purpose
Our foundation now bears the name Fundación José Antonio Llorente, honoring the remarkable legacy of our Founder.
⋅ Irene Rodríguez has been appointed Chair of the Foundation and the Board of Trustees has been renewed
⋅ We supported 25 social organizations
⋅ We launched 3 projects that benefited over 1,500 people across 12 countries -
Knowledge that fuels engaging discussions
Through LLYC Ideas, we deliver rigorous, timely, and purpose-driven insights that anticipate trends, contextualizes change, and sparks strategic conversation.
⋅ 30 reports (11 global, 19 local)
⋅ 17 articles
⋅ Launch of UNO Magazine No. 41
⋅ Launch of our first audiobook -
Committed to being bold
⋅ Together with our clients, we earned over 70 awards
⋅ A demonstration of the creativity, innovation, and strategic excellence that define our work
⋅ Bringing our total to more than 960 awards and recognitions -
Growing and making an impact — sustainably
⋅ We began operating under our new Sustainability Policy.
⋅ We are keeping pace with regulatory advancements in sustainability.
⋅ We meet both our obligations and the expectations of our stakeholders.
Want to dive deeper after listening to our podcast?
Discover all the highlights, milestones, and key learnings from the past year in our 2024 Annual Report: Transformation, Integration, and Growth.
We’ve summed up everything we experienced, learned, and achieved as a company in a series of podcasts narrated by AI-generated voices. But if you prefer a more traditional format, don’t miss a single detail—download the full report!