Lili Vega

Lili is focused on strategy and creativity with a marketing vision and the development of powerful, relevant messages and actions, aligned with the bold purpose of the brands, to generate real conversations about what really matters to people.

Experience.

With over 14 years of experience in strategic areas, including business development, consumer insights and digital transformation, she has implemented successful campaigns for regional advertising agencies and marketing teams.

Interests.

She participates in an initiative that aims to increase access to mental health resources through technology. She combines this with her passion for activities like yoga, meditation, and reading. Additionally, she volunteers at a foundation that provides temporary homes for rescued animals in vulnerable situations.