Luisa Fernanda Padilla Iriarte

Colombia Reputation & Leadership Director

Luisa Fernanda plays a key role in building trust between organizations and their stakeholders. In her role as Reputation & Leadership Director at LLYC Colombia, she provides guidance to companies on strategic challenges aimed at enhancing their positioning and reputation. She leads teams that develop innovative and impactful communication strategies.

Experience.

She brings 18 years of experience in both external and internal communications. Throughout her career, she has guided clients across various sectors in developing effective strategies, with a particular focus on crisis management and strengthening key relationships to protect and enhance corporate reputation.

Interests.

An animal lover and devoted family person, she enjoys going for a run, getting lost in a good book, and discovering new restaurants.