Sara Gil Berzosa

Sara leads the transformation of LLYC’s media practice in Europe, with the goal of consolidating a more integrated, sophisticated, and impact-driven model. As Europe Media Director, she aligns strategy, execution, and operational excellence to bridge brand and business through full-funnel solutions. Her cross-functional view of the paid media ecosystem enables her to demonstrate tangible campaign impact, scale results, and strengthen client positioning.

Experience.

With over 10 years of experience in digital marketing, she has worked in a wide variety of settings — from agencies to corporate structures — building a strategic and global perspective on the media landscape. She has led projects for brands like Havaianas, Carolina Herrera, and Salsa Jeans, combining business insight, operational efficiency, and deep expertise in the paid environment. Her career is marked by her ability to connect strategic vision with rigorous execution, leading teams and projects with adaptability and a focus on results.

Interests.

Passionate about discovering new places and cultures, Sara finds travel to be one of her greatest sources of inspiration. She enjoys creative processes that require time, care, and attention to detail, such as ceramics and furniture restoration. For her, creating is a way to connect with what moves and inspires her.