Hesperia’s digital renovation
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ClientHesperia
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SectorTourism and Country Promotion
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ClientHesperia
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SectorTourism and Country Promotion
Challenge.
Our challenge with Hesperia was to optimize the digital traveler experience and achieve competitive positioning in the digital landscape. To meet this challenge, we partnered with Hesperia in 2021, taking a holistic approach tailored to the digital ecosystem.
Impact.
- Digital customer experience analysis, from initial search to post-stay.
- Post-migration SEO strategy.
- Online brand positio ning combining paid and social media strategies.
- Booking and cost optimization through Performance Max Travel campaigns.
+600%
organic traffic
x50
number of bookings
x4
organic visibility
11%
increase in ROAS
