Francisco Aylwin, new president of the Corporate Communication Forum in Chile

Francisco Aylwin, current president of LLYC in Chile, has been appointed as the new president of the Foro de Comunicación Corporativa (Focco), a trade association that brings together around 150 managers and professionals dedicated to communication in the country.

Aylwin has more than four decades of experience in the field of communication. Among the companies in which he has worked, it is worth mentioning his role as Communications Manager of IBM in Chile, Director of Institutional Relations of Telefónica and Executive Director of Fundación Telefónica in that country.

In addition to his experience as a corporate communications specialist, he heads the board of directors of the Fundación Niño y Patria and is also a member of the Board of Directors of the Fundación Patricio Aylwin Azócar, an entity dedicated to preserving the legacy of the former president of the Republic.

Before assuming the presidency of Focco, he served as secretary general of the association, being one of its members with the longest trajectory since its founding in the early 2000s.

“It is a tremendous personal pride and a great professional challenge to become president of our trade association,” says Francisco. “I am grateful for the Board’s confidence in me and I trust that we can continue on the path of growth and development of Focco, which was so well promoted by Carola Rojas”, he added, referring to his predecessor.

With an outstanding track record in the field of corporate communications, Aylwin has highlighted the growing importance of reputation in Chile, noting that it is the area to which most resources and efforts are being allocated by organizations.

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