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Gemma Gutiérrez joins LLYC as General Director of Marketing Solutions in Europe. In this position she will lead the Marketing strategy in the region in coordination with the rest of the management team to generate new opportunities and business proposals. She will promote inorganic growth opportunities, collaborative ecosystems and new solutions. In addition, you will identify the challenges faced by current and potential customers to develop the most appropriate offerings. Together with the Capacity Manager, she will develop and manage talent communities to build projects efficiently and profitably. Gemma will report to Adolfo Corujo, CEO Marketing Solutions and Luis Miguel Peña, CEO Europe.
Gemma has a strong background in marketing management and business development. After 16 years at Ogilvy, where she became Managing Director, she has experience in leading strategic initiatives, managing client relationships and driving business growth. Through her extensive background, she possesses knowledge of the dynamics of the advertising and marketing industry that has made her a leader in the sector.
Beyond her corporate accomplishments, Gutierrez has also made significant contributions to the academic world. She has taught at EAE Business School and the Universitat Autònoma de Barcelona. She holds a degree in Advertising and Public Relations from the Universitat Autònoma de Barcelona and a Master’s degree in Marketing and Commercial Management from ESIC.
Gemma Gutiérrez, new General Director of Marketing Solutions for LLYC Europe: “My way of understanding leadership and any General Management is to grow by growing. When the partners presented the project to me, I understood that there are very few companies in the national and international market that have a value proposition as aligned with what a brand needs to achieve influence and impact as LLYC does. An integrated offer that has at its core creativity, technology, talent and a corporate culture that undoubtedly stands out among all those created in Spain. For all these reasons, I believe that I am in the ideal place to continue to grow while at the same time accompanying the growth of the business and the people in this great team”.
“Gemma comes to reinforce our strategic commitment to marketing as the fastest growing unit at LLYC. With her experience and knowledge, she will help us to transfer to our clients in Europe the advantages of an integral offer that goes from advertising to Growth consulting, including the incorporation of Artificial Intelligence to martech solutions, among other services”, says Adolfo Corujo, Partner and CEO of Marketing Solutions at LLYC.
Luis Miguel Peña, CEO Europe at LLYC, says: “We are already a marketing services firm as much as a corporate affairs firm. The addition of Gemma is key to further strengthen this offering in the region and establish ourselves as a leader in the sector. Her professional background and knowledge, together with the existing team, will allow us to grow and offer the best talent to our clients”.
This content is translated with AI.