Google Selects LLYC as a Partner in Its International Growth Agency Program

LLYC, a global Marketing and Corporate Affairs consultancy, has been invited to participate in the Google Partners International Growth program. This program is limited to a small number of Google Partner Premier agencies worldwide and aims to offer exclusive tools, resources, and data to support the expansion of clients’ campaigns internationally.

Google chose LLYC due to its demonstrated track record with clients, its widespread presence in various sectors and markets, and its steadfast commitment to Google’s best practices. This collaboration will equip the firm with unique capabilities to analyze international markets, optimize campaigns, and provide strategic support tailored to each region.

“We are delighted to welcome LLYC to the Google Partners International Growth program. LLYC’s impressive track record and commitment to excellence in digital marketing makes it a valuable partner in our mission to help companies grow globally,” adds Oliva Taylor, Senior International Growth Consultant at Google.

Expanding internationally brings many challenges for companies, such as language barriers, different sales cycles, trouble finding local search terms, variations in consumer habits and values, and differences in advertising costs and conversion rates compared to local campaigns. However, by joining the Google Partners International Growth program, LLYC will get access to advanced knowledge and tools to help their clients tackle these challenges. They will also receive support from Google’s Global Business Solutions team (GMB), who will assist with operational execution in international markets.

“Being part of the Google Partners International Growth program provides us with extra tools and resources to help our clients expand internationally. This program greatly enhances our capabilities as a regional agency, making us even more global,” said Luis Manuel Nuñez Maestre, Partner and Global General Director of Paid Media & Performance and Growth & Transformation Americas at LLYC.