Jordi Sevilla takes charge of LLYC’s Intelligence Unit

At a time of great uncertainty and complexity for organisations, LLYC reinforces its commitment to the Corporate Affairs practice and personalised advice to CEOs, boards of directors and management committees with the launch of Contexto. Intelligence Unit. This new team, led by the former Minister of Public Administration, Jordi Sevilla, has a wide network of advisors in areas such as industry, environment, mobility, economic analysis and security and defence, among others.

Jordi Sevilla is accompanied by other former ministers such as Ramón Jáuregui and Íñigo de la Serna, former MPs such as Tania Sánchez and Alberto Montero, who is also a lecturer at the University of Málaga, economists Alicia Coronil and Miguel Marín, and Cristina Monge, a specialist in the environment and sustainability. Experts in the European Union and diplomats such as Pablo García Berdoy, in business strategy such as Tecla Keller, in industrial and trade policy such as the former Secretary of State Marisa Poncela, in the security and defence sector such as Eugenia Hernández and prestigious political analysts such as Ramón González Férriz also put their knowledge at the service of the organisations’ senior executives.

“We don’t have a crystal ball, or data, or information that others don’t have. But, sometimes, we can have it before and, above all, we have a team with sufficient capacity, experience and knowledge to know how to interpret it properly and transfer it to the professional sphere of companies”, says Jordi Sevilla, who details the areas in which knowledge and information are essential for correct business management. “Politics, economics, security, sustainability, strategy, autonomy are the dominant concepts from which to interpret trends and anticipate them from the world of business and companies, which are more decisive than ever, but with a different role and responsibility that we must know how to find,” he concludes.

Context. The Intelligence Unit offers the senior executive of a company all the information he or she needs to prevent risks, maintain the initiative and make the best decisions: from a meeting with one or more of the unit’s advisors to obtain an accurate analysis of a specific political or economic phenomenon to a legislative impact report, from alerts on critical issues for the company to the profile of a general manager with whom the CEO is going to meet.

The differential value is not only the experience of the LLYC team, which has the best specialists, but also the use of technology, for an attractive and simplified visualisation of complex information. The unit’s reports will have the vocation to use data in a massive way to have strong indicators for decision making, with the help of artificial intelligence.

“Our team of analysts and experts, with multidisciplinary character and knowledge and experience in different sectors and areas of activity, seek to provide senior management with relevant, useful and adequate information to support decision making. Right now, organisations need political and economic intelligence to anticipate. We simplify complexity to give them the best service”, says Jorge López Zafra, Partner and Managing Director of Corporate Affairs at LLYC in Europe.

For Carlos Ruiz Mateos, Senior Director of Public Affairs at LLYC in Spain and Portugal: “The vocation with which this Intelligence Unit was born is to translate the complex horizon of uncertainty into indicators for business decision-making”.

Context. The Intelligence Unit has already launched a first report “Challenges Spain 2024”, which identifies not only the challenges for which strong public policies are needed, such as the deficit or productivity, but also some phenomena that deserve special attention, such as the situation of young Spaniards.

This translation was done with AI.