We won six metals at the International Business Awards

Our projects won over the judges at the 2025 International Business Awards (also known as The Stevie Awards), picking up six awards, including two golds. These awards celebrate the best in global communication and marketing, highlighting the use of innovation and creativity.

Free the Voices is a pioneering project that combats vocal discrimination in artificial intelligence and promotes diversity in digital environments. With the participation of more than 1,200 people from the LGBTIQ+ community in 12 countries, we created the first global repository of diverse synthetic voices in Spanish, English, and Portuguese. This milestone has generated thousands of downloads, international media coverage, and a tangible shift toward more inclusive technology.

In addition, we were recognized for an initiative that broke the silence surrounding cosmetic procedures in Mexico, where only 6% of public conversations openly address the issue. Through massive data analysis and an empathetic approach, we were able to open a national dialogue on beauty and authenticity.

Finally, another award-winning project stood out for its creative strategy to position Patrón Cristalino as a benchmark for smoothness and sophistication in a highly competitive market, reaching millions of digital impressions and a notable increase in sales and recognition.

Award-winning campaigns:

• Free The Voices: Gold in Communications or PR Campaign of the Year – Technology.
• Free the Voices: Silver in Communications or PR Campaign of the Year – Diversity, Equity & Inclusion.
• Free the Voices: Bronze in Achievement in Diversity & Inclusion
• The most natural conversation: Gold in Communications or PR Campaign of the Year – Healthcare.
• The most natural conversation: Bronze in Communications or PR Campaign/Program of the Year – Communications Research
• Patrón Cristalino launch strategy: Bronze in New Product or Service Introduction of the Year

Congratulations to all the professionals involved. Together, we continue to demonstrate that ideas with purpose can transform industries.