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David González Natal: Featured among the 100 Leaders of Marketing 2025 by Merca2.0
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The Trade War Has Begun: What It Means for Markets and Investors
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The Trade War Has Begun: What It Means for Markets and Investors
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Dealing with the adoption of generative AI in an evolving context
Incorporating artificial intelligence (AI) is essential in businesses. It generates unique, personalized content, improves production, streamlines decision-making, and helps you stand out in a competitive market.
Rebuilding trust in the mining industry
Identifying the type of talent we need and engaging it in uncertain times
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Mar 11 2025
Bold leading and decision making
Traditional management models are falling short. The speed of change demands new frameworks, more agile decision-making, and strategies that not only address the present but also anticipate the future. This...
Diversity, Equity & Inclusion
Artificial Intelligence
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Feb 25 2025
We contribute our expert analysis to the expert report in the greenwashing litigation between...
In a context where corporate transparency is key and accusations of greenwashing can have a significant impact on reputation and public trust, we had the opportunity to participate as...
Environment
Reputation
Artificial Intelligence
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Jan 31 2025
LLYC consolidates its position in the TOP 10 global PR advisors in M&A
LLYC closed 2024 by consolidating its position in the TOP 10 global PR advisors in M&A transactions. The firm ranks 7th globally by the volume of transactions advised throughout...
M&A
Reputation
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Nov 22 2024
Recognised as the Best Communications and Content Agency at the Control Awards 2024
We have been recognised as the Best Communication and Content Agency, achieving 1st place in this category at the Control Awards 2024. This award endorses our ability to...
Reputation
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Marketing
Nov 14 2024
Navigating Today’s Polarization
In recent years, societies have become more fragmented and polarized than ever before. It seems we are growing more different, our opinions more divergent, and it’s becoming harder to...
Reputation
Diversity, Equity & Inclusion
Polarization
Marketing
Nov 14 2024
Lessons Gustavo Cisneros and José Antonio Llorente left with us
Over the past fifty years, Gustavo Cisneros was among the most influential business figures in the Hispanic world and the United States. He inherited a group of businesses in...
Latin America
Creative
Polarization
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Nov 14 2024
Polarization regarding diversity in the United States
Diversity policies have a long history in the U.S., dating back to at least the 1960s when the term “affirmative action” became widely used to advocate for the labor...
Reputation
Sustainability / ESG
Diversity, Equity & Inclusion
Corporate Affairs
Nov 14 2024
I want it all and I want it now
Since its release in the 1980s, Queen’s hit I Want It All has never felt more relevant. Growing up with a mother who was a die-hard Freddie Mercury fan,...
Consumer
Sustainability / ESG
Polarization
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Nov 14 2024
How Can You Protect Your Business Value?
Nowadays, every interaction feels like a battleground. The current landscape of public discourse has evolved into one of constant confrontation. Whether it’s the fleeting tension of a tweet, a...
Reputation
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Diversity, Equity & Inclusion
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Nov 14 2024
How do we break away from polarization?
Polarization has long been a structural feature of all democracies, but in recent years, it has transformed and become more extreme. Following the financial crisis, polarization was mainly ideological,...
Consumer
Polarization
Reputation
Corporate Affairs
Sep 4 2024
Vodafone Spain entrusts CHINA part of LLYC as branding and creative agency
With enthusiasm and desire to grow, together we take on a new challenge in the telco sector. Vodafone, the telecommunications company that connects more than 13.6 million people and organizations...
Reputation
Marketing
LLYC
Aug 13 2024
The olympic conquest of social media
Every four years, more than three billion of us gather to watch men and women shatter records on tracks, pools, diving boards, and arenas. Television and media have allowed...
Social Media
Reputation
Marketing
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