LLYC Argentina welcomes Daniela Martin as Senior Advisor to its Advisory Board, thus adding a top-tier professional who will join a group of experts in various areas working towards the development of business opportunities and improving the positioning and notoriety of the firm.
Daniela is a seasoned professional with solid experience in business leadership; she served for 15 years as Director of Management at AmCham (US Chamber of Commerce in Argentina), where she previously held the roles of Operations Manager and Special Projects Leader.
During over two decades at the Chamber, she was in charge of the areas of partner relations, governance, communication, innovation, sustainability and marketing. She also directed the strategic plans of the entity in Argentina, vigorously engaged in fostering inter-governmental ties between the USA and our country.
After serving at AmCham, Daniela, who is an active member of Women Corporate Directors and Voces Vitales in Argentina, founded the consulting firm DM Proyectar in 2022, from where she advises Latin American companies on strategic planning, positioning and C-Level engagement.
Her professional achievements over the course of her career include an award from the NGO founded by Hilary Clinton, Vital Voices, and the U.S. Embassy as a fellow of its program with FORTUNE Magazine. She was also selected as a Fullbright Scholar, as one of the Young Leaders of Argentina, for the Civic Initiative program of the Institute for Training and Development, at the University of Amherst (Massachusetts).
“I am thrilled to join LLYC’s Advisory Board and a team of highly experienced professionals whose work fuels constant transformation. I am truly inspired by this new challenge to work on the company’s objective in the growth of the Deep Digital Business, a vertical that marks a milestone and a turning point in how we communicate and design marketing and communication strategies,” points out Daniela Martin.
“Having Daniela on board as an advisor is a tremendous opportunity to add seniority and drive to grow the business. It will undoubtedly be a mutual learning process that will be reflected in the quality of the services provided to our clients,” explains María Eugenia Vargas, managing director of LLYC Argentina.
“We are very excited to announce the addition of Daniela Martin to our Advisory Board. With over 20 years in AMCHAM, she understands the Argentine business world and public sector better than most, in addition to her very good international ties. We trust that her experience and excellent interpersonal skills will generate important synergies between the Advisory Board and the Management Team of LLYC Argentina,” adds Miguel Maxwell, chairman of the Advisory Board.
The Advisory Board was created in 2018 and is chaired by Miguel Maxwell, former Partner and CEO Latam of Deloitte. This board comprises professionals from various industries and areas who provide services and collaboration to the entire LLYC network with a view to working together in a commercial, promotional and institutional dynamic together with LLYC Argentina’s Management Committee. This board of professionals, which now includes Daniela Martin, is made up of the following members: Miguel Maxwell, Chairman of the Advisory Board; Aldo Miceli, Graduate in Administration and healthcare sector specialist; Alejandro Tullio, Expert in public law and electoral administration; Eduardo Iglesias, CEO of Colon Insurance Company and E-Colon; Juan María Segura, co-founder and CEO of CircusEdu, educational consultant; Lalo Zanoni, Digital communications and IT expert journalist; Marcelo Dumanjo, Investor and shareholder in Alvis Telecomunicaciones, Expert in turnaround management and financial and operational restructuring; Natale Rigano, former CEO of Iveco and Pirelli, automotive industry specialist; Roberto Brandt, Senior Advisor in Energy and Strategy; Silvia Torres Carbonell, Director Entrepreneurship Center at the IAE Business School; Adela Saenz Cavia, Director of Red Communia, specialist in Emotional Education and for the development of organizational Resilience.
