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SectorIT and Communications
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Alejandro Romero, Partner and Global CEO of LLYC, has joined the Arthur W. Page Society, the world’s leading association of senior strategic communication specialists. His membership was sponsored by Ramiro Prudencio, Partner and Global Head of Communications at McKinsey & Company, and Mike Fernández, former CEO of Burson-Marsteller and LLYC USA. In 2016, José Antonio Llorente became the first professional from the firm to join this prestigious organization.
The Arthur W. Page Society is an exclusive group of over 800 members, including the top communications leaders from the world’s largest companies, CEOs and presidents of the most influential firms in the sector, and distinguished academics from leading universities. Its mission is to enhance the leadership of communications executives by promoting the highest professional standards and positioning corporate communications as a key driver of business success.
Through research, reports on emerging issues and trends, and conferences featuring insights from thought leaders, the Arthur W. Page Society offers a platform for continuous learning, helping its members excel as effective and influential leaders.
Alejandro brings nearly three decades of communications expertise to Page Society, along with his forward-thinking vision for the industry’s future. He will champion integrating technology and AI-powered data analysis to offer creative and disruptive solutions, maximizing corporate communications and reputation management’s impact, efficiency, and influence. “It’s a privilege to join such a prestigious institution as the Arthur W. Page Society and continue highlighting the value of communications at LLYC. Today, reputation, transparency, and trust are essential in our field, but so is the commitment to technology and innovation. I strongly believe in their role in advancing our profession. I’m confident that Page Society will provide an excellent platform to support and enrich this critical conversation” said Alejandro Romero.
The organization is named after Arthur W. Page, who served as Vice President of Public Relations for the American Telephone and Telegraph Company from 1927 to 1946. Page was the first public relations executive to sit on the Board of Directors of a major public corporation, establishing the foundation for today’s strategic role of corporate communications leaders.