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TrendsCreative
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SectorMass Consumption and Distribution
We have fantastic news! We have been selected as the new creative agency for IQOS in Spain, in an exciting project for which we will be working hard to continue to be your creative partner of reference in the advertising and marketing industry.
We seek to raise the profile of IQOS in the competitive Spanish market by developing integrated advertising campaigns that resonate with all target audiences, across all channels.
With over 70 years of history, Philip Morris, the prestigious company behind IQOS and a global leader in the industry, has put their trust in us and we have an ambitious challenge that we are proud to take on. Working alongside them allows us to develop and showcase the talent and creativity of our teams. “At LLYC, we are confident that this partnership will allow us to build a comprehensive strategy that will have a significant impact on our market. We are committed to addressing the challenges of the industry in a creative and effective way,” says Gemma Gutierrez, Managing Director of Marketing Solutions for LLYC in Europe.
To address the needs of IQOS, we have assembled a multi-disciplinary team that combines strategy, creativity and influence in different areas. This approach will allow us to provide innovative and effective solutions, adapted to the particularities of this competitive sector.
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