LLYC stands among the top 10 most creative communication consultancy firms in the world and the leading independent firm, according to the Global Creative Index 2021, drawn up by PRovoke. It is the only Spanish firm in the ranking, where it has risen from 21st to 9th position. This prestigious publication has ranked “Invisible Soledad” as the campaign to receive the second-highest number of awards at a global level. This project, carried out for the BBK Foundation and developed by the firm’s Consumer Engagement Department, enhances the visibility of unwanted solitude among senior citizens. To date, it has won a total of 55 awards at the main events in the world, including Cannes Lions, CLIO Awards, El Ojo de Iberoamérica, Andy Awards, El Sol, Eficacia and Gerety Awards.
Global Creative Index, in its tenth edition this year, has analyzed the candidacies and awards of more than 25 international PR, digital and marketing events, including the Global SABRE Awards and Cannes Lions.
José Antonio Llorente, Founding Partner and Chairman of LLYC, stresses that “these recognitions highlight the efforts of recent years to break away from the limits of the sector and place ourselves at the forefront of creativity. This spurs us on to continue taking risks and improve our daily work with our clients”.