Peter Brodnitz, prominent American pollster and CEO of Expedition Strategies and LLYC have teamed up to offer an analytical and journalistic look at the shopping habits of Hispanic consumers living in the United States. A community that continues to drive the economy more than any other minority in that country using LLYC’s Big Data Analytics Suite (DAS), a market analysis and survey of this population segment, the two brands have teamed up to gain a deeper understanding of an undiscovered market.