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Apr 16 2024
From words to algorithms: understanding public opinion with AI
How has the public conversation evolved, and how has this affected the media? What technologies can help businesses measure the actu...
Artificial Intelligence
Corporate Affairs
Marketing
Jul 16 2020
Challenges Series: COVID-19
The pandemic has been (and continues to be) the biggest challenge we have all faced in quite some time, with a massive impact on people's lives. Because of this,...
Corporate Affairs
Jun 10 2020
THE NEW ERA OF INFLUENCER MARKETING
INTRODUCTION Amid the shock COVID-19 has caused to both brands and the marketing industry (to say nothing of individual citizens), many have understood, in the words of Jordi Black at...
Consumer
European Affairs
Corporate Affairs
Marketing
Jun 3 2020
THE COVID-19 EFFECT: Conversation Territories in the New...
INTRODUCTION Humanity may indeed have developed some formidable technologies for accumulating information, but the truth is, our memories remain very short. It has only taken two or three ge...
European Affairs
Corporate Affairs
May 26 2020
The Post Covid-19 Era. The New Normal in Talent-Company...
In Donald A. Schön’s book “The Reflective Practitioner: How Professionals Think In Action,” he defined three types of knowledge. One of them is reflection on and during action, meaning...
Reputation
European Affairs
Corporate Affairs
May 20 2020
Family Businesses: turning point and way out of the...
Family businesses are an essential part of the economy; not only because they account for more than 90% of all companies worldwide and provide 70% of all jobs in...
European Affairs
Corporate Affairs
May 5 2020
The role of CEOs in anticipating recovery
Two weeks ago, I shared some thoughts on what senior executives can do to stop the economic hemorrhage brought about by the COVID-19 crisis and the keys to with...
European Affairs
Corporate Affairs
Apr 1 2020
Covid-19: Keys to Managing Talent Engagement in Uncertain Times
When we welcomed the new decade on January 1, we never thought we would encounter a challenge as huge as the one we are now facing globally. Without a...
Reputation
European Affairs
Corporate Affairs
Mar 25 2020
Consumers and brands in the Covid-19 crisis
On March 11, 2020, the World Health Organization (WHO) declared the coronavirus outbreak a pandemic. No one is certain what this pandemic’s final consequences will be, but we do...
Reputation
Consumer
Artificial Intelligence
European Affairs
Corporate Affairs
Marketing