We move up one position and rank among the top five independent media agencies in Spain, according to the El Publicista 2025 Top 100 Ranking. This milestone reflects the...

1. Back to the tangible, even for digital Jaquemus' “Le Paysan” evokes its origins in a new collection and campaign   French fashion brand Jaquemus has announced its latest collection without a...

We are among the protagonists of the 2025 edition of the Effie Awards Colombia, with 16 nominations in 12 categories and 9 campaigns that celebrate the effectiveness of our...

Attribution Isn’t About Tracking More—It’s About Making Smarter Decisions In today’s marketing landscape, attribution is no longer just about dividing credit between channels—especially in the digital space. It’s about precisely...

Salvador López, LATAM Growth & Transformation & Paid Media Senior Director, has been included in the list of Digital Marketing Leaders 2025 by Merca2.0 magazine, one of the most...

The digital silence that enveloped Spain and Portugal yesterday not only generated uncertainty about its origin and scope, but also revealed the fragility and strengths of a society in...

The digital ecosystem is constantly evolving and brands are looking for more precise advertising strategies, based on data and artificial intelligence. At LLYC, we continue to be committed to...

David González Natal has been recognized as one of the 100 Marketing Leaders 2025 by Merca2.0, highlighting his innovative vision and his ability to transform the industry. With a...

The evolution of digital advertising has transformed the way brands connect with their audiences. In this new context, programmatic buying not only optimizes advertising investment, but also allows for...

In the current context of digital analytics, the protection of user privacy and the evolution of cookie management are driving major changes in how we collect and process data....

In a globally fragmented landscape, political polarization has emerged as one of the greatest threats to modern democracies. This phenomenon erodes trust in institutions, distorts public discourse, and jeopardizes...

We have received 14 nominations with 7 different campaigns in the El Ojo de Iberoamérica 2024 festival, which will be held at the La Rural Convention Centre in Buenos...