Luis Anaya

Senior Health Director, Northern Region

Luis, who currently holds the position of Senior Director of Health in the Northern Region, has extensive experience in Communication Strategies for leading brands in the food and beverage sectors. He has worked with renowned companies such as Coca-Cola, Ferrero, Kraft Foods Mexico, and Diageo Brands.


Luis has over 16 years of experience leading companies such as Notimex and Trendsétera de México. He has also held the position of VP of Health and Wellness and Public Affairs at Burson Cohn & Wolfe, where he excelled in developing communication and strategy areas and leading teams.


He has a strong passion for conducting research and participating in health campaigns with the aim of creating a positive social impact.