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Interview with Rosa Tous, Corporate Vice President of TOUS
Jun 10 2026

Interview with Rosa Tous, Corporate Vice President of TOUS

This interview is dedicated to how companies imagine and build the future from different dimensions: creativity, leadership, transformation, and brand identity. In this context, TOUS represents an emblematic case of...
UNO
IDEAS recap | March edition: AI as a Mirror of Biases, Long-Term Value, and Political Anticipation
Apr 8 2026

IDEAS recap | March edition: AI as a Mirror of Biases, Long-Term Value, and...

The rules of the game are changing fast. Whether you're anticipating regulations in a fragmented legislative environment, navigating polarization with the help of predictive models, or redefining your business's...
Lessons Gustavo Cisneros and José Antonio Llorente left with us
Nov 14 2024

Lessons Gustavo Cisneros and José Antonio Llorente left with us

Over the past fifty years, Gustavo Cisneros was among the most influential business figures in the Hispanic world and the United States. He inherited a group of businesses in...
UNO
I want it all and I want it now
Nov 14 2024

I want it all and I want it now

Since its release in the 1980s, Queen’s hit I Want It All has never felt more relevant. Growing up with a mother who was a die-hard Freddie Mercury fan,...
UNO
FREE THE VOICES: VOICE, DIVERSITY, AND TECHNOLOGY IN THE AGE OF AI
Jun 19 2024

FREE THE VOICES: VOICE, DIVERSITY, AND TECHNOLOGY IN THE AGE OF AI

In an increasingly digital world, voice plays a crucial role not only in communication but also in the construction and negotiation of social identities. However, voice-based discrimination remains a...
MONETIZING CREATIVITY: “HOW CREATORS MAKE AN IMPACT IN THE DIGITAL WORLD.”
Jun 13 2023

MONETIZING CREATIVITY: “HOW CREATORS MAKE AN IMPACT IN THE DIGITAL WORLD.”

The exponential growth of technology and digital platforms has unlocked an entirely new landscape for creative talent, enabling them to mone...
TIKTOK: A NEW BRAND OPPORTUNITY
Mar 29 2023

TIKTOK: A NEW BRAND OPPORTUNITY

TikTok already has more than 1 billion users worldwide, and it took half the time as Facebook to reach the same milestone. The Chinese app a...
NEW TIMES NEW RULES: TEN CHALLENGES IN UNCERTAIN TIMES
Feb 23 2023

NEW TIMES NEW RULES: TEN CHALLENGES IN UNCERTAIN TIMES

Our current global context is unpredictable. Companies are increasingly compelled to navigate uncharted waters. Between a somewhat inauspici...
The Search for Simplicity: Corporate Communication Trends in 2023
Jan 31 2023

The Search for Simplicity: Corporate Communication Trends in 2023

"Back to basics"—seeking simplicity—seems to be the safest response in times of uncertainty. It’s not that it’s easier to keep things simple...
The Hidden Drug
Nov 30 2022

The Hidden Drug

Polarization has become one of the great threats of the 21st century. In the last 5 years, this phenomenon that generates division, anger an...
NEW METRICS: THE PATH TO EFFECTIVE MARKETING
Oct 6 2022

NEW METRICS: THE PATH TO EFFECTIVE MARKETING

In an increasingly complex and fast-paced context of proliferating and changing indicators, how effective is marketing today? Beyond sales f...
The Metaverse Promise
Jun 21 2022

The Metaverse Promise

Since Mark Zuckerberg's announcement in October 2021 that Facebook was changing its name to Meta, news related to the word (of the year?) me...